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Online booking: Why we’re inviting you to make a small donation when buying tickets

Your contributions really do make a difference.

By Amanda Saunders (Director of Development and Enterprises)

12 December 2013 at 7.10pm | 3 Comments

From Wednesday 18 December, we’ll be asking everyone who books tickets online to make a donation to the Royal Opera House. It’s a simple process that you will see when you are paying for your tickets online. We’re suggesting you might like to give £3 although you may prefer to select a different amount. You can, of course, choose to remove the donation altogether.

All the money we raise, whether from ticket sales, our restaurants and bars, shop, sponsorship and philanthropy, together with our funding from Arts Council England, goes towards making sure that we can continue to put on truly world-class opera and ballet, on our stages in Covent Garden and into cinemas around the country. It also supports the wide range of schools’ work and other ways in which our audiences can get involved with us through schemes such as Chance to Dance, Write an Opera, the Thurrock youth choir RM19 and our Welcome Performances.

The need for us to ask for voluntary donations, grants and sponsorship is more pressing than ever as the uncertain economic situation continues with further cuts to our government subsidy. We are a registered charity and the income we bring in through ticket sales does not cover the full cost of performances. Therefore each and every donation really does help, however small or large.

We are very grateful to all of you who already support the Royal Opera House through membership and donations. Together you contributed £23million last Season and your generosity and enthusiasm really makes a difference to what we can achieve. Thank you.

Find out more about supporting the Royal Opera House

By Amanda Saunders (Director of Development and Enterprises)

12 December 2013 at 7.10pm

This article has been categorised Off stage and tagged booking, donations, online booking, philanthropy, supporting, tickets

This article has 3 comments

  1. Eva Drewett responded on 27 February 2014 at 4:45pm Reply

    Royal Opera House ticket prices are the most expensive in the world. I already pay for extremely expensive membership to at least have chance for buying not the most expensive seats but slightly cheaper ones. For the amount of money Royal Opera House charges for the seats there should be enough to put on world class performance each time, without the need for donations. Restaurant prices and drink prices are also the most expensive in the world. Opt out of donation is a system not dissimilar to Ryan Air opt out from paying for flight insurance. I do not like to be trick into making donations. Much more open and honest system is one to opt in rather than out. Regards,
    Eva Drewett

  2. John Sharp responded on 4 April 2018 at 9:18am Reply

    I wish that you would make as simple as it used to be to be able to book a ticket online. Your website tells us everything but what it appears not to permit is the booking of a ticket as was the case last year. I suggest you simplify the system so that simple folk like me can book a ticket without searching for endless minutes whilst getting no closer to the aim.

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